AppleCare Digital YouTube / December 19, 2022 by Adrian Galli

For nearly the past year I have been working on a special project at Apple creating and editing our videos supporting our customers with their Apple products. The team has been great and our content has been spectacular. It has been an amazing experience working on these shorts, especially on Apple Watch and introducing further the Ocean band as shown with Apple Watch Ultra.

One of my personal goals, and Apple’s, is to enrich peoples’ live through our products and empowering them to do more with their devices than when they first got it out of the box.

Technology is complex but that does not mean it should be complicated. These films are to give customers a little help, a little guidance, and a bit of ‘wow’ in their every day use of their Apple devices.

Check out all our videos on YouTube and catch some of tips and tricks on Twitter!

Downsize Your Photos — Bad Advice / March 22, 2020 by Adrian Galli

Popular Science recently posted an article “Your smartphone photos take up too much space. Here's how to downsize them."

Firstly, don't do it. The solution the author provides is defeatist. Photos never take up too much room because, as a general rule, the more data you have the better your photo will look. For example, 14-bit RAW files from a professional camera have insane amount of detail and information. One has so much flexibility and data to work with that editing becomes very powerful.

For the Record — Apple on iOS/iPadOS Security / September 6, 2019 by Adrian Galli

Everyone knows my propensity for debunking technology nonsense and hyperbole. For the record, here is some information on a recent Google article on iOS/iPadOS security.

“First, the sophisticated attack was narrowly focused, not a broad-based exploit of iPhones “en masse” as described. The attack affected fewer than a dozen websites that focus on content related to the Uighur community. Regardless of the scale of the attack, we take the safety and security of all users extremely seriously.

Google’s post, issued six months after iOS patches were released, creates the false impression of “mass exploitation” to “monitor the private activities of entire populations in real time,” stoking fear among all iPhone users that their devices had been compromised. This was never the case.

Second, all evidence indicates that these website attacks were only operational for a brief period, roughly two months, not “two years” as Google implies. We fixed the vulnerabilities in question in February — working extremely quickly to resolve the issue just 10 days after we learned about it. When Google approached us, we were already in the process of fixing the exploited bugs.”

— Apple.com